Multi Gaming Organizations and You!
I started my organization with a base game that was very popular at the time of my organizations creation. At the time I created Pushing the Limits the CGS was very popular and Counter-Strike: Source seemed to be the new revolutionary game that was going to take over online gaming leagues. Most of the bigger named counter-strike 1.6 teams made the move to source and were expected to stay. As we all know the CGS failed terribly and most of those players went back to counter-strike 1.6. However with my strong cs:s squad I started looking for sponsors which leads me to step 2.
Where a lot of multi gaming organizations go wrong is they just run out and start getting decent teams to fill spots. Then they grab tons of idler's and when parts of the organization start falling apart things go bad and teams leave, idler's stop idling and sponsors find better places to spread word for themselves. So what I did at this point was started looking for dedicated sponsors. It is very hard to find a sponsor that will trust your judgment as the CEO of an esports organization. One thing to always keep in mind when speaking to a possible sponsor is reassurance. You need to make them understand that your ambitions follow their interests. Another thing that helps tremendously is a website, as well as lots of idler's. A large fan base is essential to getting good sponsors. Also I started with a CALmain cs:s team that had just come off an impressive CALim season of 12-4 with a 4th place finish in the Atlantic division. So picking up sponsors wasn't as difficult as I thought it would be originally. Unfortunately not everyone has a CALmain team base to start with. So things may be more difficult to start depending on what you have to work with.
Once you have gotten required sponsors for things like game servers, ventrilo, website, hosting, etc, you can start looking for your teams. Unless you have serious financial sponsors for LAN events or online gaming leagues it's going to be hard to get top teir teams that have already made a name for themselves. So one tactic that I used was patrolling the CALim/main playoff brackets and started paying attention as to who was making the most noise. Those teams are a good bet when choosing teams for your organization because they have potential, and that is one of the best qualities a team can have. You then assemble your organization with teams such as that and you pray that those teams play hard, don't die, and help make a name for your organization.
With performance comes rewards. When you have teams that attend major LAN events and do well, people start to notice. At this point you are going to want more serious financial support so that you can spread your name beyond mIRC, CAL, CEVO or ESEA. By this point you will know about business proposal's and what it's going to take to get sponsors that can support a team financially to attend these events.
I would say that I have had a great experience owning, running and playing for a multi gaming organization. But, what you need to understand is that it requires a ton of patience, persistence and dedication to make your dream become a reality. This is something that is achievable for anyone who is willing to invest the time, money and effort into making a lot of people happy all the time. It's not for the feint of heart. Don't think you will just grab teams, pick up sponsors, get idler's and then everything is going to be great, because it's not. It's very difficult to keep everyone happy all the time and it will become very antagonizing. Pushing the Limits has gone and is still going through some trials and tribulations, but I have stayed persistent about my goal and won't give up on this organization.
I realize that I haven't experienced everything that esports or multi gaming has to offer, but I am sure before the end of PTL I will have been apart of most everything I ever imagined I would with this team. I do realize that there are a lot more people with much more experience than I, but I feel that I do a good job for PTL and I feel that by providing this information maybe more of the smaller organizations will survive.